Ruby on Rails- A Recommended Web Application Framework

Building web applications is not always an easy job. Many times, it takes a number of weeks and even months before an app can be developed. Hence, through the proper utilization of Ruby on Rails technology, the barriers of programming have been considerably minimized. Ruby on Rails (ROR) is an advanced object-oriented application framework, and it is particularly optimized for programmers around the world. The key purpose of this framework is to meet the requirements of forward-thinking programmers in the best possible way. In simple words, it is an open source web development language that helps developers to create interactive, rich and functional web applications. That’s why; Ruby on Rails is considered an important part of every web development services offered by software companies in UAE.

Ruby on Rails (ROR) is different from other web development frameworks and encourages the developers to grow in building elegant and user-friendly applications in an effortless way. The traditional development process is time-consuming, but with ROR development technology, you can avoid this disturbance and make changes instantly. The Ruby on Rails Technology segregates into four components which are as follow;

Active Record: suitable for database interactivity.

Action Pack: encompasses from request to response.

Active Support: involves utility classes and regular library extensions.

Action web service: server side support for the XML-RPC and SOAP web service protocols.

The ROR framework is effective to run on CGI-supporting web servers, as well as it also supports MySQL, Oracle, PostgreSQL, SQLite, SQL Server, and DB2 to create responsive web applications. One of the most significant features of ROR development is that developers don’t need any additional support from other frameworks. Using a simple approach and fewer codes in ROR development framework, they can design effective web applications which have great robustness and scalability features. And due to flexibility attribute, developing a web app on ROR takes a much shorter time as compared to other frameworks. This is why; software companies in UAE and all over the world appreciate the Ruby on Rails technology for web development solutions.

If you want to develop an ROR web app, contact Jouple today. It is a reputable web development company in Dubai, offering the most advanced web and app development services in UAE, US, and Pakistan. Jouple’s qualified and credible developers are doing a wonderful job in Ruby on Rails platform to offer the premium quality Web and iOS applications.

Search Engine Marketing Agency- Get Your Website Ranked

Are you planning to launch a new website? Do you want to improve your online customer base? Do you want to increase ROIs from your online business? If, for any of these questions your answer is yes, then you must know how to make your website visible in search engines and achieve higher ranks. Because, if your website has no strong web presence, your business can’t get popularity among customers. Search engine marketing is one of the oldest and effective online marketing techniques which make your site popular. There are so many SEM services that are utilized by site owners to promote their website. Hire a specialized search engine marketing agency to get your website ranked at top positions in search engine results.

Generally, a search engine marketing company can offer you the following best services which help you in turning your site into a profitable venture.

Selection of appropriate keywords:

Maybe you know that people search for services and products in different search engines such as Google, Yahoo, and Bing through keywords. Therefore, if you want to promote your site online, you need to choose proper keywords for your products or services. A seasoned digital marketing company in Dubai can help you in the selection of keywords. With a clear industry insight and knowledge about the advanced tools, their marketers conduct a detailed keyword research and suggest the highly searched and most relevant keywords for your website. These appropriate keywords not only help in generating quality traffic to your site but also earn the highest place for your site in search engine result pages.

Organize a PPC Campaign:

Search engine marketing involves paid advertising to drive instant traffic to a website. In PPC marketing, advertisers make bids on keywords related to target audience and immediately publish PPC ads on search engines. And the client has to pay to its hired SEM Company when a prospective customer clicks on the ad to take a call to action. Therefore, it is important to build an effective PPC campaign. A guaranteed search engine marketing agency can suggest you the affordable PPC campaign which will give you more accurate results than traditional online advertising and promotion. Their expert marketers not only recommend the highly targeted keywords but also help in the creation of ad content, which will generate more traffic, as well as sales and profits in quick time. 

      

Application of SEO techniques:

Search engine optimization (SEO) is a powerful and affordable search engine marketing approach to get your website ranked at the top position in search engine results. Content is considered the backbone of SEO. The selected keywords must be used in your website content efficiently. A professional digital marketing company in Dubai can help you in SEO. It can generate keywords based content not only for your website but also for blogging and other off page SEO techniques. Their SEO experts produce quality back links which create brand awareness and also improve the ranking of your site in search engines.

If you want to improve your site visibility and looking for SEM services, contact Jouple today. It’ll suggest you the best possible SEM marketing strategy which not helps to improve your website rankings in different search engines but also increases the conversion rate of your site.   

What Can Search Engine Marketing Services Do for Your Business?

These days, there is no need to spend hundreds of thousands of dollars on adverting of your business. The Internet is here which have become the most popular, effective and least expensive medium of social networking and online marketing. Every business owner wants to increase the number of visitors to their website and tries hard to convert them into potential customers. Due to quick access of web, you can easily boost the vast traffic towards your website in on-time and make your site dominating in the industry. To ensure the promotion of a website, search engine marketing services play a major role.

Search engine marketing (SEM) is one of the most fruitful marketing techniques which can popularize your website in the internet world by making it visible in search engines. Generally, it is done via paid advertising (PPC), paid placement and paid inclusion. It means this marketing approach focuses on purchasing ads which appear on the result pages of search engines like Google, Bing, and Yahoo. These ads are typically displayed above or to the right of the content on the search engine result pages (SERPs). They help in generating huge instant traffic to the website and earn top position for your site in search engines. The higher you pay for an ad, the higher the ad will appear on the page. An effective PPC campaign consists of highly searched and the most relevant keywords of your business industry. And it ensures that when people search your products or services online, your website is displayed at the higher position in search engines.

There are lots of digital marketing companies operating all over the world so you can easily find a search engine marketing company anywhere. Professional SEM agencies try to develop result-driven SEM strategies in order to boost their clients’ businesses. Often, they combine it with well-planned SEO strategy to get better and satisfactory results. In this way, it includes brand building, banner ads, email marketing, blogging, viral marketing and social media optimization as well. All these marketing techniques not only help in targeting your potential market instantly but also make sure the highest ranking in search engines. They also improve the conversion rate of your site by generating actual sales for your business. In this way, your business not only achieves strong positive reputation but also stand outs from the crowd of your competitors.

If you’re looking for a search engine marketing company in UAE, then you should consider Jouple. We offer the most affordable search engine marketing services that match the requirements and goals of any small or large sized business. Our SEM services give a dominant place in your marketplace, earning the top ranks in search engine result pages and generating leads.

4 E-Commerce Website Design Mistakes That Can Kill Your Business

The internet technology is thriving at a rapid pace and changing many people’s lives. It has made their lives easier and comfortable, as they can do almost everything online- work, socialization, pay bills and shop without leaving their homes. With the growing demand for online shopping, business owners are looking for creating e-commerce websites or online shopping portals. The key purpose of building an E-commerce website is not only to attract visitors towards your site but also convince them to make a purchase. Therefore, your E-commerce website design in Dubai should be user-friendly and high-performance. Also, you should not make some e-commerce design mistakes that can kill your business.       

Here are four serious mistakes that you should avoid to make when creating your e-commerce website design.

The site loads too slow.

Nothing can be more frustrating than a website that is taking too much time to load. Slow loading is one of the most crucial e-commerce website design mistakes that kill traffic to your site. Some recent research studies also show that for every 2 seconds delay in loading time of a site, there is an increase of 8% in the rate of visitors leaving the site. So, you should make sure that your e-commerce site is load efficient. Professional web design companies in Dubai can give the best solutions for designing load efficient websites. They also test the websites on all types of browsers and ensure they load fast.

The site is very complicated.

It is said that if a visitor is not able to get what he/she wants in about three clicks, he/she will move on to another website and never come back. Too many clicks and detailed information can make your E-commerce site complicated and unattractive for your customers. And a complicated website can kill a sale for you. So, don’t put too many questions in your ordering form. Make ordering process very simple and don’t repeat the same information again and again.

The site does not perform well on all browsers.

Compatibility is another critical feature which can make your E-commerce website design more effective and successful. If your website is not compatible with all browsers, then your business can’t compete in the E-commerce world. So, you should hire professional developers who can test your site on a variety of browsers throughout the development process. The specialized software companies in UAE employ a team of professional programmers who have the expertise to make your site highly compatible with all browsers and mobile devices. This prominent feature will make sure that your all clients will be equally able to take advantage of your business offers. 

Don’t send too many emails too often.

Mailing the exclusive offers regarding your products is one of the best ways to inform your targeted audience about your business. However, it is important to note that you should not send emails to your customers every day. Email your special offers to your visitors and customers once a week; it’ll be valuable for you. It is not E-commerce website design mistake, but it is closely related to E-Commerce, so it needs a highlight.

All of the mistakes we mentioned above are very common in E-commerce website design in Dubai, and therefore our company, Jouple has a lot of experience in fixing them. Just make a call to us whether you want to develop or market E-commerce website. We’ll serve you the best.

SEO Services- Your Business Can’t Live Without Them

In today’s business environment, if we say that no business can grow without SEO, it would not be wrong. As a business person, you will know the importance of SEO services for business. It is now considered as the backbone of a marketing plan which not only improves the brand awareness but also generates revenues for the success of business. Nowadays, there are hundreds and thousands of SEO companies which specialize in only SEO or link building. However, other large SEO firms can provide end-to-end packages from developing or redesigning your website to effective SEO strategy. Therefore, it is advised that you should hire a reliable SEO company in Dubai that can offer you with the following key SEO services.

1.      Keyword Research

Driving the highly searched keywords relevant to a business is the foundation of an online marketing campaign. It requires professional skills because your whole SEO strategy depends on upon it. A specialized SEO company uses different techniques to find the best keywords for your site. Competitor analysis, keyword research tools, client customer feedback, and social media channels can help you in finding the most relevant keywords.

2.      SEO Strategies

An experienced SEO firm will also help you in designing an effective SEO strategy according to your business needs and goals. A successful strategy is one which is efficient to drive huge traffic to your site, increase the conversion rate and deliver you the maximum return on investment (ROI). The keyword research and technical analysis of your site play a vital role in creating a result-oriented strategy. So, incorporate a professional company which has expertise in Search engine optimization in Dubai.

3.      SEO Web Design

It is one of the most neglected SEO services these days, but it is the most important one to ensure the online presence of your business. SEO specialists start the SEO from your site structure. If you want to develop a new site, they can suggest you what type of website suit your business like content management system or e-commerce site, etc. And if you have already a site, they can redesign your site to make it fully optimized. For example, they can add meta tags, keywords in onsite content and other key design elements.   

4.      Link Building

Link building is the most effective SEO technique to boost the traffic to your website and to improve the ranking of your site. Therefore, it is important to opt for the SEO services that include high-quality building campaign. Search engines use a backlink to your site from other trustworthy and credible sites for the validation of your site. An experienced SEO company in Dubai owns a network of contacts with webmasters and also knows how to search the best link building opportunities. 

  5.      Social Media Marketing

Without social media marketing, no SEO strategy can be successful. Today, search engine optimization in Dubai is associated with social media techniques to get the fastest results. A specialized SEO company has the expertise in creating the best social media strategy for your business. Their professional marketers know which social platforms will be suitable for the promotion of your business. Moreover, they also implement the strategy by sharing various types of content on different social channels which not only generate huge traffic to your site but also improve brand awareness and increases sales.     

Develop Your Online Business with Professional Web Design Services

Having a creative website design is the core of any business, and it is considered as the first step towards a successful and effective business planning. For prosperous online business, generating only traffic for your site is not enough. It is also important to convert that traffic into your customers to lead sales. And for achieving this goal, the first thing you have to do is to create a responsive website with a user-friendly layout.

With the growing trend of online business, the demand for responsive web design is increasing day by day. Responsive web design is the best approach to layout and code a site in such a way that the website can provide the optimal viewing experience with several other features of web designing such as ease of reading, scrolling, navigation with least resizing, panning, mobile friendly design, and accessibility for various major devices. These days, a lot of web design companies in Abu Dhabi cater their professional web design services for all small and large size businesses. If you want to have a website for the online presence of your business, then you should contact with a reputable company that can offer the considerable web design services.

Here are some reasons why you should opt for responsive web design services.

Best User Experience

The interactive and informative website can easily drive more traffic for your online business and even hold them for a long time. UI/UX designs allow the visitors to consume content through different devices of their choices. They offer multi accessibility to websites.     

Super Flexibility

Responsive web designs offer super flexibility to websites. That means the user can easily move the content of a site according to the screen resolutions of their devices from desktops to mobile, tabs, etc. You should confirm this feature from your chosen software company in Dubai because it can boost the chances of turning ratio of visitors into customers.

Google Recommended

Having an impressive design is not sufficient for your online business; it must be approved by Google so that your site can easily get the highest rank in Google Search pages. Only the best software companies in Dubai can provide you the best quality responsive website designs which are recommended by Google.   

Easily Manageable

There is no need to create different sites for different devices from mobile and desktop. The reason is that responsive web designs are widely available. The responsive website designs can make your website easily manageable for your visitors.  

Cost effective

The marketing strategy of creating a responsive web design for your business is the most cost effective way to boost the visibility of your business. Because developers can make a single responsive website by using the best UI/UX design expertise, which can broad your market areas and you can get easily get your potential customers at little cost.    

Jouple is one of the trustworthy web design companies in Abu Dhabi, which specialize in providing the result-driven IT solutions and services. Whether you’re a small size business or a large enterprise, Jouple’s expert team can serve you the best. Our designers have excellent skills and qualification for building responsive web designs. Our responsive websites and applications not only drive a huge traffic but also lead actual sale

Develop Your Online Business with Professional Web Design Services

Having a creative website design is the core of any business, and it is considered as the first step towards a successful and effective business planning. For prosperous online business, generating only traffic for your site is not enough. It is also important to convert that traffic into your customers to lead sales. And for achieving this goal, the first thing you have to do is to create a responsive website with a user-friendly layout.

With the growing trend of online business, the demand for responsive web design is increasing day by day. Responsive web design is the best approach to layout and code a site in such a way that the website can provide the optimal viewing experience with several other features of web designing such as ease of reading, scrolling, navigation with least resizing, panning, mobile friendly design, and accessibility for various major devices. These days, a lot of web design companies in Abu Dhabi cater their professional web design services for all small and large size businesses. If you want to have a website for the online presence of your business, then you should contact with a reputable company that can offer the considerable web design services.

Here are some reasons why you should opt for responsive web design services.

Best User Experience

The interactive and informative website can easily drive more traffic for your online business and even hold them for a long time. UI/UX designs allow the visitors to consume content through different devices of their choices. They offer multi accessibility to websites.     

Super Flexibility

Responsive web designs offer super flexibility to websites. That means the user can easily move the content of a site according to the screen resolutions of their devices from desktops to mobile, tabs, etc. You should confirm this feature from your chosen software company in Dubai because it can boost the chances of turning ratio of visitors into customers.

Google Recommended

Having an impressive design is not sufficient for your online business; it must be approved by Google so that your site can easily get the highest rank in Google Search pages. Only the best software companies in Dubai can provide you the best quality responsive website designs which are recommended by Google.   

Easily Manageable

There is no need to create different sites for different devices from mobile and desktop. The reason is that responsive web designs are widely available. The responsive website designs can make your website easily manageable for your visitors.  

Cost effective

The marketing strategy of creating a responsive web design for your business is the most cost effective way to boost the visibility of your business. Because developers can make a single responsive website by using the best UI/UX design expertise, which can broad your market areas and you can get easily get your potential customers at little cost.    

Jouple is one of the trustworthy web design companies in Abu Dhabi, which specialize in providing the result-driven IT solutions and services. Whether you’re a small size business or a large enterprise, Jouple’s expert team can serve you the best. Our designers have excellent skills and qualification for building responsive web designs. Our responsive websites and applications not only drive a huge traffic but also lead actual sale